Discounts

In online retail, discounts play a crucial role in attracting customers, boosting sales, and helping clear inventory. Customers save money while purchasing products they need or want, making it a win-win for both consumers and retailers.

Sellvio offers a flexible discount system, allowing discounts to be applied to webshop categories, manufacturers, and even individual products.

Discounts can be percentage-based or fixed-price, providing a versatile and customizable way to offer savings to customers.

Sellvio includes a dedicated "Offers" page in the webshop, where products from all available discounts are conveniently listed. This special page functions similarly to product category pages, with the key difference being that it exclusively showcases products currently on discount.

The Discounts Administration Screen can be accessed from the sidebar under Webshop → Discounts.

1. Name - The name of the discount. This name will also be visible to customers in the webshop.
2. Webshop categories - A list of product categories to which the discount applies.
3. Brands - A list of manufacturers to which the discount applies.
4. Products - A list of individual products to which the discount applies.
5. Discount - The percentage of the discount.
6. Active - Indicates whether the discount is active.
7. Banner visible - Specifies whether the promotional image associated with the discount is visible at the top of the "On sale" page.
8. To search for a discount, simply enter its name into the search bar and click the magnifying glass icon.
9. By clicking the Edit button, store owners can modify existing discounts.
10. Unnecessary discounts can be deleted by clicking the red trash can icon.
11. New discounts can be added by clicking the Add New button at the top of the page.

The discounts module enables precise tracking of promotion durations on the administration list, where the start and end dates of promotions are displayed.

The system supports sorting of promotions based on various criteria, such as identifier (ID), name, date, activity, and banner visibility. These sorting options ensure efficient management of promotions and clear presentation, especially for larger databases.

Adding and editing discounts

As mentioned earlier, in Sellvio, discounts can be applied in the form of fixed-price or percentage-based reductions.

NOTE: Fixed-price discounts can only be applied to individual products on a per-product basis. Percentage-based discounts can be applied to webshop categories, manufacturers, and individual products.

Let’s take a closer look at how discounts can be created.

• Name - The name of the discount. This name will also be visible to customers in the webshop.
• Active - Determines whether the discount is active.
• Valid from - The date from which the discount automatically becomes valid. However, it must also be manually activated to apply to products when the date is reached.
• Valid to - The date on which the discount automatically becomes invalid, regardless of whether it was activated.
• Banner picture - The banner image associated with the discount, displayed at the top of the "On sale" page.
• Banner visible - Specifies whether the banner image associated with the discount is visible at the top of the "On sale" page.
• Design options - In this set of options, store owners can assign previously created discount designs to the discount. If multiple discount designs are activated for the same discount, the design with the highest priority, as configured on the Discount Design administration page, will be used in the webshop. A more detailed explanation of the purpose and functionality of discount designs can be found on this page.

Now that we’ve reviewed the general configuration settings for discounts, let’s explore the specific configuration options for percentage-based and fixed-price discounts.

Percentage-based discount

The Fixed percentage discount tab provides the following configuration options:

• Discount - The percentage rate of the discount.
• Products - A list of products to which the discount applies.
• Webshop Categories - A list of product categories to which the discount applies.
• Manufacturers - A list of manufacturers to which the discount applies.

Fixed-price discount

Switching to the Fixed price discount tab changes the fields at the bottom of the discount form to allow for specific configurations.

• Products - A list of products to which the discount applies. Under the Products section, administrators can add products one by one using the Add button and set the new price for each product.
• Import / Export - Adding a large number of products to the discount one by one can be time-consuming. To simplify this process, administrators can download an Excel template, fill it with product SKUs and their discounted prices, and then import the completed Excel file. The system will automatically populate the Products section with the products and their new prices from the uploaded Excel sheet.

How do discounts appear to customers on the "On sale" page?

Customers can access the Offers page by clicking the Offers menu item in the header navigation.

IMPORTANT: The Offers menu item is only visible if there is at least one active discount in the store.

Discount banner at the Top of the "On sale" page